Sharing Bella Aurora Labs’ values with Korean executives

On 28 June, Bella Aurora Labs welcomed 40 Korean executives from the Executive MBA at prestigious Yonsei University in South Korea in connection with the international ESADE programme.

For the second year in a row, Bella Aurora Labs is setting an example with a people-centric business strategy that has given it a high profile in a sector dominated by multinationals.

Josep Maria Martinez Ribes, General Manager of Bella Aurora Labs, took the opportunity to explain that one of his goals is to “create a model that makes it clear that the best company is one that encourages people to grow and serves others, because it loves them”.